Featured Stories
Uncover the top companies in the industry and how they did it.
Referral Tracking – How To Set Up And Track Your Referrals With Template
What is referral tracking and why is it important? The more you’re able to track the better your referral program can be optimized. Learn how to set up and track your referrals. Plus, we created a simple DIY referral program spreadsheet for you to download.



Sports Apparel
How Under Armour Used Product Innovation To Break Into A Crowded Market
With the likes of Nike and Adidas dominating the sports apparel world, Under Armour found a way to break through the noise…



Local Grocery
How ALDI Affects Word Of Mouth With Low Prices And Value
Can low prices really drive referrals? We break down ALDI and the psychological effects of sharing a value-based brand. Does price…



B2B SaaS
What Makes Customers Share A Business Like Airtable?
Spreadsheets, love them or hate them, we all use them. Find out how Airtable quickly found its place in a competitive market dominated…